Data Analytics Case Study — Bellabeat
Welcome to the Bellabeat Case Study. In this case study, I’ll be sharing how I used Data Analytics to help Bellabeat understand product usage trends to grow as a global company by shaping their marketing strategy. Throughout this case study, I will use RStudio as my data analytics tool. I will also follow a structured data analysis process: Ask, Prepare, Process, Analyze, Share & Act. By adopting this methodology, I aim to uncover key insights into Bellabeat’s data-driven strategies.